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Pantone say that Majolica Blue, a deep, mysterious teal blue, has more vibrancy than the usual navy; they suggest it brings an exotic flair to Autumn 2009 fashion.

At first glance Majolica Blue – PANTONE 19-4125, is a hue that looks uninspired, but you can see from the above pictures that the tonal offshoots that spring from this hue can be attractive. It is the texture of the material used that determines effectiveness of this colour. These first two fur jackets left and centre were on the Autumn 2009 catwalk from Blugirl and Ogawa. The far right jacket above is an Autumn 2009 high street buy from the Per Una range at Marks & Spencer.
Above left dyed lamb jacket from Blugirl and centre Ombre Mongolian fur jacket by Ogawa.

This shade of blue also suits the military look. Far right is a designer coat from Martin Grant sold by Harvey Nichols. The coat’s distinctive weave introduces a welcome softness taking us through tones of the blue.

The coat below has quite a different look, but is still a military line coat. It is a mini/three quarter blue military coat style from JOY Autumn Winter Womenswear 2009. You are reading an original article by Pauline Weston Thomas on Majolica Blue fashion trends for Autumn 2009, only for publication on www.fashion-era.com ©

Accessory manufacturers have latched on to Majolica Blue, so you will have no trouble incorporating this fashion look in your wardrobe scheme. Translated into accessories, Majolica Blue is a versatile colour.

Above Left – Faith Footwear – ‘Cembar’- £75 Suede and patent peep toe platform court. Due Mid Sept 09.
Above Centre Left – Bag by Oasis.
Above Centre Right – JOY Autumn Winter Womenswear 2009 – Blue military coat.
Above Right – Moda in Pelle Autumn/Winter 2009 Suede biker boot with stud straps. Accent (blue) £95 – Due in: September.

Military looks have been translated across the board, and this longer line cardigan fulfils the trend of military.  Longer line boyfriend cardigans are also a strong micro trend this winter.
Right – Military Cardigan £14, AW09 – George Women, George at ASDA.